2012 was a fantastic and BEAUTY’FULL  Year for e.l.f. with gorgeous new lines and products! Plus not to forget our Brand New, Swanky Website and Blog!

Now 2013 is set to be another fun filled year with yet more exciting new things in store for you! We’d like to kick start the New Year by showing you a sneaky preview of some of the exciting NEW products that are due for release in 2013! So feast your eyes on this lovely lot!

e.l.f. HD Blush has already taken the Beauty world by storm in the US and 2013 will see it create its own BIG BANG in the UK! 5 ultra pigmented, cream blushes to give your complexion a flash of colour!

Not feeling bold? or wanting to tone down the drama for 2013 then check out the e.l.f. mineral pressed eyeshadows! A selection of silky soft shadows that are perfect for creating that beautiful, soft, contoured look! It’s back to Basics baby!

new elf Products

Studio HD Blush

elf Pressed Mineral Eyeshadows

elf Jumbo Eyeshadow Sticks

Elf Studio Eye Enhancing Eyeshadow

Studio Blush & Contour Duo

Also worth a mention is our new additions to the Studio Blush and Bronzer Duo line! We all know and love the original for its ability to help us sculpt Supermodel Cheekbones and now we have brought in TWO new shades to the range PLUS a cream finish edition with an easy blend formula and dewy finish! Definitely one for collectors to look out for!

Other new products to watch out for include e.l.f. Jumbo eyeshadow sticks! Perfectly smooth and pigmented formulas in a stick with 10 cute colours to create infinite, precision looks at home or on the go! Jumbo Crayon like make up has recently become a beauty phenomenon and we are so excited to introduce this Jumbo Stick to the e.l.f. range!

Last but not least e.l.f Studio Eye Enhancing Eyeshadows are a range of palettes tailor made to suit you! Choose from our selection for either Blue, Brown, Hazel or Green eyes for the best colours to enhance  and bring out your natural eye colour! Remember it’s a guide and not a rule though, so if you fancy all 6 palettes who’s to say you cant collect them all? Plus it could be fun to experiment with coloured contacts for quick way to transform your look!

How exciting are these new products! We can’t wait to get stuck in with these! Which products are you most looking forward to seeing in the UK?

These products are all due to launch on the e.l.f. Website in 2013!  Sign up to our Newsletter on our site to make sure you don’t miss the shout out for the release date! Or follow our blog to keep updated on new products, beauty tips, competitions and MORE!

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26 thoughts on “NEW PRODUCTS COMING SOON IN 2013!

  1. would like to see the Jumbo lip gloss sticks, daily moisturising stick, baked eyeshadow pallette and long lasting lustrous eyeshadows too coming over from America then will put in another big order. Thank you.

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