e.l.f. Makeup Colour Wheel

Ever been in the dilemma of not knowing which eyeshadow to pair with your statement shoes, necklace or perfectly planned outfit? Well look no further than this go-to make up colour wheel, perfect for a little #elfspiration!

Here at e.l.f. we can’t decide which we love more; eyeshadows that perfectly compliment an outfit or contrast with it for a serious colour pop. But to help you guys out with picking the perfect shade for your outfit, we’ve compiled this go-to guide, complete with our very own colour wheel!

Firstly and most importantly, we’ve decided that selecting eyeshadow to go with your outfit should be determined by two factors. What is the occasion you are attending and what impression are you trying to make with your outfit?

For example, lunch out with the girls in your favourite pink killer heels, skinny jeans and pink day cardigan, calls for on-trend complimenting pastel pinks teamed with a sweep of black eyeliner. At the other end of the spectrum, at a much more formal event such as attending your cousins wedding. It’s likely you’ll be wearing a much more colourful, statement dress (at the moment we’re loving all things Canary Yellow!). Whilst wearing a statement outfit, you don’t want your beautiful face features to get lost, so draw attention to them and get stand out eyes by contrasting those peepers with sea inspired blues and lashings of mascara for thick and full lashes. As a result of your accomplished perfect contrast you’ll be making sure you’re front and centre (ok maybe not centre – your cousin is the one getting married remember!) of the traditional family group shot!

When you’re using e.l.f. palettes such as the 100 piece, we understand that it’s easy to get overwhelmed by the colour selection! Just remember to stick to 2-3 complimentary shades, firmly leaving the clown eyes for fancy dress occasions only!

In order to help make those eyeshadow dilemmas a worry of the past, we’ve created a makeup colour wheel with inspirational shades to match every outfit. Pick the most predominant colour in your outfit, find it on the colour wheel and you’ll be able to choose from 2 combination shade collections that compliment your outfit and two that contrast. Opt for complimenting shades if you are wearing bold lips or choose contrasting to make a statement with your eyes.


makeup colour wheel

Everyone needs some #elfspiration from time to time but we would also like to hear your thoughts on complimenting or contrasting eyeshadows. Do you have a favourite outfit/eyeshadow combo? If you do let us know in the comments below!





4 thoughts on “e.l.f. Makeup Colour Wheel

  1. Hi Jessica 🙂 This graphic was used for marketing purposes and created for e.l.f. We actually don’t have a hard copy for sale but it’s great to hear that you like it 🙂 Rachel

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